Formats
Formats.
Explore formats for regional creator content. Start with the audience and intended use, then agree the brief, deliverables and rights.
Explore the options.
Testimonial
Testimonial UGC is creator-made content shaped around a specific audience and a useful product story. Use a genuine experience, not a scripted claim presented as an independent review. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Unboxing
Unboxing UGC is creator-made content shaped around a specific audience and a useful product story. Reveal packaging and contents, then show the product clearly. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Tutorial
Tutorial UGC is creator-made content shaped around a specific audience and a useful product story. Show a task in clear steps, with accurate product instructions. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Voiceover and faceless
Voiceover and faceless UGC is creator-made content shaped around a specific audience and a useful product story. Pair a clear voice with useful product shots. Agree the voice, pace and required disclosures. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Hands only
Hands only UGC is creator-made content shaped around a specific audience and a useful product story. Show tactile details and a real demonstration without a face on camera. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Before and after
Before and after UGC is creator-made content shaped around a specific audience and a useful product story. Use comparable conditions and substantiated changes. Do not manufacture or exaggerate results. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
TikTok Spark Ads
TikTok Spark Ads UGC is creator-made content shaped around a specific audience and a useful product story. Agree creator-account posting, authorisation and duration separately from content production. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Snapchat ads
Snapchat ads UGC is creator-made content shaped around a specific audience and a useful product story. Plan a vertical, concise creative for the intended placement. Platform setup remains a separate responsibility. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Common questions.
How do I choose a creator?
Review the portfolio, dialect and style, and define the deliverables in the brief. Country alone is not a fit assessment.
Can I use the video in an ad?
Only under the agreed usage rights. Specify platforms, duration and any creator-account publishing before filming.
How much does content cost?
Costs depend on the creator, deliverables and rights. Configured fees appear on Pricing; there is no fixed price for each market.
When can my brand start?
Now. Create a brand account and write a brief: self-serve campaigns are paid by card and the payment is held until we approve the campaign, or request a managed campaign and we invoice you.
Are the sample lines customer reviews?
No. They illustrate a content voice; they are not customer reviews or campaign results.