Formats
Before and after.
Before and after UGC is creator-made content shaped around a specific audience and a useful product story. Use comparable conditions and substantiated changes. Do not manufacture or exaggerate results. Agree the deliverables, dialect, channels and usage duration before production; the same format can serve different markets without making unsupported claims.
Before the brief.
Creative focus
Use comparable conditions and substantiated changes. Do not manufacture or exaggerate results.
Audience
Choose language and dialect for the intended viewer.
Usage rights
Agree channels, duration and creator posting explicitly.
Voice and scene.
From idea to review.
- 01
Define the audience, message and rights.
- 02
Agree deliverables and a filming plan.
- 03
Review content before approval.
Common questions.
How do I choose a creator?
Review the portfolio, dialect and style, and define the deliverables in the brief. Country alone is not a fit assessment.
Can I use the video in an ad?
Only under the agreed usage rights. Specify platforms, duration and any creator-account publishing before filming.
How much does content cost?
Costs depend on the creator, deliverables and rights. Configured fees appear on Pricing; there is no fixed price for each market.
When can my brand start?
Now. Create a brand account and write a brief: self-serve campaigns are paid by card and the payment is held until we approve the campaign, or request a managed campaign and we invoice you.
Are the sample lines customer reviews?
No. They illustrate a content voice; they are not customer reviews or campaign results.