One brief, every detail
Market, dialect, format and usage rights. Every creator works from the same version.
MarketsSaudi ArabiaUAE
DialectKhaleeji · Najdi
Deliverables3 × 9:16
Now open for brands across MENA
Creator videos in your customer’s dialect.
Brief reviewed creators across eight markets and see every version in one place. Self-serve is paid by card and held by UGC MENA until you approve; managed campaigns are invoiced before production.
No subscription · Self-serve by card · Managed by invoice
Brands in this region don't need one more influencer. They need a voice their customers believe, in their dialect, from their city, at the speed the market moves.
How a campaign moves
Four steps. Zero chaos.
A shortlist that fits
Creators by city, dialect and style. See their work before you choose.
4 shortlistedStyleOn cameraHands only
Review frame by frame
Comments pinned to the timeline, tidy versions, no lost email threads.
0:04Say the product name before 0:03
Versionv2
Paid after approval
Pay by card for self-serve; the payment is held by UGC MENA until you approve. Managed campaigns are invoiced before production.
Payment held
Approved
Creator paid
Example work
Every format, in every accent.
Khaleeji · Riyadh 
Masri · Cairo Najdi · Riyadh English · Dubai 
Darija · Casablanca 
Shami · Amman
The language of ض, in every dialect
One dialect
is not enough.
The same product needs a different line in Riyadh, Cairo, Amman and Casablanca. Pick the dialect; we connect you with a creator who speaks it natively.
ريحته تثبت طول اليوم، واللهKhaleeji — Riyadh · Dubai · Kuwait · DohaSaudi ArabiaUAEEgyptKuwaitQatarBahrainOmanMorocco
- markets from the Gulf to Morocco
- 8markets from the Gulf to Morocco
- creators in our community, updated automatically
- 450+creators in our community, updated automatically
- Arabic dialects and English, spoken natively
- 6Arabic dialects and English, spoken natively
- self-serve fee. No subscription, paid only for approved work
- 15%self-serve fee. No subscription, paid only for approved work
For brands
Start your
campaign.
Create a brand workspace, write one brief and pick creators by market and dialect. Pay by card for self-serve, or request a fully managed campaign.
Brief by market and dialectSaudi in Najdi, Egypt in Masri, all in one brief.
Paid only after approvalSelf-serve payments are held by UGC MENA until you approve; managed campaigns are invoiced before production. The creator is paid only after you approve.
Clear feesCreator price + 15% self-serve, paid by card, or 25% fully managed, by invoice.
FAQ
Questions
we hear.
What is UGC MENA?
A platform where brands in the Gulf, Egypt, the Levant and Morocco brief local creators for short videos and photos and review every version in one place. Creators are paid only after the brand approves.
Is it free for creators?
Yes. Creators join for free and set their own price per video. A complete profile with three work samples is needed before review.
Which markets and dialects do you cover?
Saudi Arabia, the UAE, Egypt, Kuwait, Qatar, Bahrain, Oman and Morocco, with Khaleeji, Najdi, Hijazi, Masri, Shami, Darija and English voices. Creators from other Arab countries can join too.
How much does it cost brands?
Self-serve (available now) costs the creator's price plus a 15% platform fee, paid by card and held by UGC MENA until you approve. Fully managed campaigns (available now) cost the creator's price plus 25%, invoiced before production. No subscription.
When can brands start?
Now. Create a brand account, then write a brief and pay by card for self-serve, or request a fully managed campaign and our team runs it with you.
Who owns the content?
Usage rights are set in each brief: where the content runs and for how long. Creators are paid for the rights the brand chooses.
Your voice
has value.
Build your profile today. A complete profile helps brands find you.
Join as a creatorComing soon onApp StoreComing soon onGoogle Play
New to UGC? Read the creator guide